01ATTOH · productlive
Pharoah UK Ltd Formation (Pharoah skin)
Incorpwise — UK Companies House ACSP-accredited formation, landlord tax (MTD + RRA), payroll, and the operating tools small UK businesses actually need. Inside AMAYA Holdings.
Live · incorporate.pharoahtechnology.com£49 one-off1 parts · 1 probe-verified
ATTOH LTD (Companies House 14079382)incorporate.pharoahtechnology.com
02What it is
The facts, from the register.
| Product | Pharoah UK Ltd Formation (Pharoah skin) |
| Register key | pharoah-incorporate |
| Owner | ATTOH LTD (Companies House 14079382) |
| Live at | incorporate.pharoahtechnology.com · HTTP 200 on 9 September 2026 |
| Price | £49 one-off |
| Built from | 1 register parts, 1 live, 1 probe-verified |
Not in the register yet a public blurb. This slide stays blank until the register carries it; nothing here is invented.
Runs on
Pharoah UK Ltd Formation (Pharoah skin)
Source: estate register (products, product_parts, builder_blocks) · deploy probe 9 September 2026Evidence live
03The frameWhat this buyer's profession checks
We will measure it against the CIPP Payroll Assurance Scheme.
Three checks a buyer in this field applies, whether or not they name the standard. We use them as the frame for everything that follows.
Check 1
Controls that reduce the potential for error
Check 2
Processes fit for the employer's requirements
Check 3
Preparation for legislative change
Frame chosen by BRG as a summary of the CIPP Payroll Assurance Scheme. Verify the wording with the body before external use.No accreditation is claimed
04Why it's better · 1 of 6Check 2 · fit for purpose
The job as the register describes it.
Small UK businesses waste time and risk errors juggling separate services for company formation, tax filing, payroll, and operational management.
Who carries it
Small UK businesses needing company formation, tax, payroll and operational tools.
Source: register pain_point · audienceThe problem, stated plainly
05Why it's better · 2 of 6Check 2 · fit for purpose
What it does instead.
Incorpwise — UK Companies House ACSP-accredited formation, landlord tax (MTD + RRA), payroll, and the operating tools small UK businesses actually need. Inside AMAYA Holdings.
Not in the register yet a purpose or blurb. This slide stays blank until the register carries it; nothing here is invented.
The parts doing the work
Pharoah UK Ltd Formation (Pharoah skin) verified
Root block for Pharoah UK Ltd Formation (Pharoah skin) — created so the app cannot be invisible. Probe settles its real maturity.
Source: register purpose, public_blurb, product_parts joined to builder_blocks1 of 1 parts shown
06Why it's better · 3 of 6Check 1 · controls
Proof it exists, not a roadmap.
200
HTTP status of incorporate.pharoahtechnology.com on 9 September 2026 · real-content-verified
1/1
register parts verified by probe
HTTP 200
functional surface probe
Open incorporate.pharoahtechnology.com during the talk. Anything the deck claims should be visible there.
Source: register deploy_probe_code, deploy_probed_at, product_parts.verified_by_probeProbed, not promised
07Why it's better · 4 of 6Against the market, honestly
Where we lead, and where we don't.
Category: Tide class. Nearest rivals: Tide, 1st Formations, Companies MadeSimple, Inform Direct, Hammock; strongest is Tide on formation volume. Our edge: Formation agents sell the incorporation and hand you off; landlord and payroll tools start after you already know what you owe. Companies House ACSP accreditation lets us do the formation properly and stay for the operating year. How we beat them: One relationship from incorporation through MTD and payroll, rather than a free formation followed by three separate subscriptions. Source: written 2026-08-30 from the product's own live page (title and meta description), probed this session.
Source: register vs_competitionNamed competitors are the register's, not the presenter's
08Why it's better · 5 of 6Check 2 · fit for purpose
Built for one kind of buyer.
Small UK businesses needing company formation, tax, payroll and operational tools.
Source: register audience, serves_nichesOne buyer, not everyone
09Why it's better · 6 of 6Price is part of the scope
What it costs, in one line.
£49 one-off
Buying route
Payment on enquiry
Delivered from the live product
Scope named on the next slides, so the price has a boundary
Source: register price_gbp, billing_interval, pricing_basis, payment_link_activeNo hidden rate card
10What's inside
The parts, with their verification state.
| Part | Category | State | Verified |
|---|
| Pharoah UK Ltd Formation (Pharoah skin) | full-stack | built | |
Source: product_parts joined to builder_blocks · 1 of 1 shown probe-verified not yet
11Why packaging matters
Bought as a price.
Delivered as a scope.
What the buyer hears
£49 one-off
A number to compare with the last number.
the gap
disputes · churn
unpaid work
What the provider means
A scope
1 parts, some verified, some not, plus everything that is excluded.
Packaging is the instrument that makes the scope as visible as the price.Thesis
12Why packaging matters
Five things a package does that a price cannot.
1Scope becomes visible. The parts are named, so nothing is assumed.
2Boundaries are explicit. What is outside is written down before the first invoice.
3It is auditable. A package is a documented process, which is what the CIPP Payroll Assurance Scheme looks for.
4Buyers compare like for like. A referral needs a defined thing to refer.
5Switching fear drops. The move is inside the package, not a project bolted on the front.
Source: BRG packaging doctrine; frame from slide 3Packaging = a compliance instrument
13This packageCut by what each part does
Pharoah UK Ltd Formation (Pharoah skin), as a package.
full-stack
Pharoah UK Ltd Formation (Pharoah skin)
Root block for Pharoah UK Ltd Formation (Pharoah skin) — created so the app cannot be invisible. Probe settles
verifiedSource: product_parts grouped by builder_blocks.category1 groups
14Anatomy of the packageOn one page · 1 items of work left, filed
A package reads like a control document.
Inside the scope
- Pharoah UK Ltd Formation (Pharoah skin)
Evidenced, and how
- Live URL probed: HTTP 200 on 9 September 2026
- 1 parts probe-verified, latest 3 September 2026
- Functional surface: HTTP 200
- Register row updated with every probe
Outside the scope today · work left
- No build gap recorded in the register
- 1 register field to fill (public_blurb)
Who signs, and where the work sits
- ATTOH LTD owns the product and the data layer
- 0 build packets proposed · 1 management item pending
- Change log kept in the register
Source: product_parts (inside), deploy and part probes (evidenced), v_deck_work_left (work left; filed to manager_work and build_packets by deck_work_left_sync)One page
15Across the family
Where it hands over.
Pharaoh Sovereign CEOsovereign.pharoahtechnology.co.uk
Pharoah AIEmployment door (Pharoah skin)employment.pharoahtechnology.com
Pharoah AIFreight door (Pharoah skin)logistics.pharoahtechnology.com
ATTOHPharoah UK Ltd Formation (Pharoah skin)incorporate.pharoahtechnology.com
Pharoah Autoauto.pharoahtechnology.co.uk
Pharoah BLACKLINE door (Pharoah skin)blackline.pharoahtechnology.com
Pharoah BOQ Pricer (Pharoah skin)boq.pharoahtechnology.com
Source: register rows sharing client_key One house, many doors
16Close
Three things to take back to your desk.
One
Open the URL on slide 6. Test it before you trust it.
Two
The parts and their verification state are on slide 10.
Three
A package is a compliance instrument, not a price list.
See it live
incorporate.pharoahtechnology.com
Talk to us
via incorporate.pharoahtechnology.com
ATTOH LTD (Companies House 14079382)ATTOH