01ATTOH · productlive
Pharoah M&A Snap (Pharoah skin)
Pharoah-skinned door onto the M&A Snap engine (Phil parity doctrine: same product, own skin). It exists to solve: Deal pipelines live in one person's inbox. When they are away, nobody knows which counterparty is waiting on what.
Live · masnap.pharoahtechnology.co.uk£99 one-off1 parts · 0 probe-verified
ATTOH LTD (Companies House 14079382)masnap.pharoahtechnology.co.uk
02What it is
The facts, from the register.
| Product | Pharoah M&A Snap (Pharoah skin) |
| Register key | pharoah-masnap |
| Owner | ATTOH LTD (Companies House 14079382) |
| Live at | masnap.pharoahtechnology.co.uk · HTTP 200 on 9 September 2026 |
| Price | £99 one-off |
| Built from | 1 register parts, 1 live, 0 probe-verified |
What it does
Pharoah M&A Snap provides a custom‑skinned interface to the M&A Snap engine, allowing M&A professionals to view and manage deal pipelines so that counterparty status remains visible even when the primary owner is unavailable.
Runs on
Pharoah M&A Snap (Pharoah skin)
Source: estate register (products, product_parts, builder_blocks) · deploy probe 9 September 2026Evidence live
03The frameWhat this buyer's profession checks
We will measure it against the FCA Consumer Duty.
Three checks a buyer in this field applies, whether or not they name the standard. We use them as the frame for everything that follows.
Check 1
Products that deliver good outcomes
Check 2
Fair value shown, not asserted
Check 3
Customers able to understand what they bought
Frame chosen by BRG as a summary of the FCA Consumer Duty. Verify the wording with the body before external use.No accreditation is claimed
04Why it's better · 1 of 6Check 2 · fit for purpose
The job as the register describes it.
Deal pipelines live in one person's inbox. When they are away, nobody knows which counterparty is waiting on what.
Who carries it
M&A professionals managing deal pipelines
Source: register pain_point · audienceThe problem, stated plainly
05Why it's better · 2 of 6Check 2 · fit for purpose
What it does instead.
Pharoah-skinned door onto the M&A Snap engine (Phil parity doctrine: same product, own skin). It exists to solve: Deal pipelines live in one person's inbox. When they are away, nobody knows which counterparty is waiting on what.
Pharoah M&A Snap provides a custom‑skinned interface to the M&A Snap engine, allowing M&A professionals to view and manage deal pipelines so that counterparty status remains visible even when the primary owner is unavailable.
The parts doing the work
Pharoah M&A Snap (Pharoah skin)
Root block for Pharoah M&A Snap (Pharoah skin) — created so the app cannot be invisible. Probe settles its real maturity.
Source: register purpose, public_blurb, product_parts joined to builder_blocks1 of 1 parts shown
06Why it's better · 3 of 6Check 1 · controls
Proof it exists, not a roadmap.
200
HTTP status of masnap.pharoahtechnology.co.uk on 9 September 2026 · real-content-verified
0/1
register parts verified by probe
HTTP 200
functional surface probe
Open masnap.pharoahtechnology.co.uk during the talk. Anything the deck claims should be visible there.
Source: register deploy_probe_code, deploy_probed_at, product_parts.verified_by_probeProbed, not promised
07Why it's better · 4 of 6Against the market, honestly
Where we lead, and where we don't.
Category: BizCrunch class. Nearest rivals: BizCrunch, Grata, Sourcescrub, corporate finance boutiques, Business Sale Report; strongest is a boutique adviser on relationship. Our edge: Advisers price on deal percentage and screening platforms sell per analyst seat, so the owner who simply wants to know whether they are sellable yet has nowhere to look. This reads the business the way the buy side will. How we beat them: Free at the readiness stage, long before anyone is charging a success fee. Source: written 2026-08-30 from the product's own live page, observed this session.
Source: register vs_competitionNamed competitors are the register's, not the presenter's
08Why it's better · 5 of 6Check 2 · fit for purpose
Built for one kind of buyer.
M&A professionals managing deal pipelines
Niches
advisory
Source: register audience, serves_nichesOne buyer, not everyone
09Why it's better · 6 of 6Price is part of the scope
What it costs, in one line.
£99 one-off
Buying route
Payment on enquiry
Delivered from the live product
Scope named on the next slides, so the price has a boundary
Source: register price_gbp, billing_interval, pricing_basis, payment_link_activeNo hidden rate card
10What's inside
The parts, with their verification state.
| Part | Category | State | Verified |
|---|
| Pharoah M&A Snap (Pharoah skin) | full-stack | built | |
Source: product_parts joined to builder_blocks · 1 of 1 shown probe-verified not yet
11Why packaging matters
Bought as a price.
Delivered as a scope.
What the buyer hears
£99 one-off
A number to compare with the last number.
the gap
disputes · churn
unpaid work
What the provider means
A scope
1 parts, some verified, some not, plus everything that is excluded.
Packaging is the instrument that makes the scope as visible as the price.Thesis
12Why packaging matters
Five things a package does that a price cannot.
1Scope becomes visible. The parts are named, so nothing is assumed.
2Boundaries are explicit. What is outside is written down before the first invoice.
3It is auditable. A package is a documented process, which is what the FCA Consumer Duty looks for.
4Buyers compare like for like. A referral needs a defined thing to refer.
5Switching fear drops. The move is inside the package, not a project bolted on the front.
Source: BRG packaging doctrine; frame from slide 3Packaging = a compliance instrument
13This packageCut by what each part does
Pharoah M&A Snap (Pharoah skin), as a package.
full-stack
Pharoah M&A Snap (Pharoah skin)
Root block for Pharoah M&A Snap (Pharoah skin) — created so the app cannot be invisible. Probe settles its rea
built
Source: product_parts grouped by builder_blocks.category1 groups
14Anatomy of the packageOn one page · 1 items of work left, filed
A package reads like a control document.
Inside the scope
- Pharoah M&A Snap (Pharoah skin)
Evidenced, and how
- Live URL probed: HTTP 200 on 9 September 2026
- 0 parts probe-verified
- Functional surface: HTTP 200
- Register row updated with every probe
Outside the scope today · work left
- No build gap recorded in the register
- 1 part still to verify by probe
Who signs, and where the work sits
- ATTOH LTD owns the product and the data layer
- 0 build packets proposed · 1 management item pending
- Change log kept in the register
Source: product_parts (inside), deploy and part probes (evidenced), v_deck_work_left (work left; filed to manager_work and build_packets by deck_work_left_sync)One page
15Across the family
Where it hands over.
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Source: register rows sharing client_key One house, many doors
16Close
Three things to take back to your desk.
One
Open the URL on slide 6. Test it before you trust it.
Two
The parts and their verification state are on slide 10.
Three
A package is a compliance instrument, not a price list.
See it live
masnap.pharoahtechnology.co.uk
Talk to us
via masnap.pharoahtechnology.co.uk
ATTOH LTD (Companies House 14079382)ATTOH